Canon Elevates 2026 World Sports Photography Awards with New Sponsorship

Celebrating Excellence: Canon’s Role in the World’s Premier Sports Photography Event

The world of sports photography is set for an exhilarating transformation as Canon steps into the spotlight as the Official Imaging Partner for the 2026 World Sports Photography Awards. Celebrated as the globe’s most significant showcase of athletic imagery, the awards have captured iconic moments that define the spirit of competition. As stated in Camera Jabber, Canon’s involvement enhances this prestigious platform, honouring the artistry and dedication of photographers worldwide.

A New Era for Emerging Talent

Canon’s sponsorship does more than merely support the event; it marks a pioneering step with the introduction of the ‘Canon Emerging Talent’ award. This innovative category focuses on photographers under 30, fostering fresh perspectives and creativity in sports photography. Simon Burton, Co-Founder of the Awards, eloquently put it, “If there’s one name synonymous with sports photography, it’s Canon.”

Record-breaking Participation and Diverse Categories

Last year’s competition attracted a staggering 2,200 photographers from 97 nations, encompassing an impressive array of sports. This year, participants are encouraged to submit up to 10 images shot between December 2024 and November 2025. With 24 sports-specific categories, the awards promise to showcase a spectrum of athletic endeavors from around the globe.

Canon’s Commitment to the Future

Richard Shepherd of Canon emphasizes the brand’s dedication: “Canon has a proud legacy of supporting professional sports photographers. The ‘Canon Emerging Talent’ award extends that support to future generations of visual storytellers.” This initiative not only enhances the competition but also nurtures the next wave of photographic talent.

The Road Ahead: Submission and Recognition

Aspiring entrants can submit their works free of charge until the submission deadline of 24 November 2025. With global exposure on the line, winning images will continue to set new standards in sports storytelling, reflecting both triumph and adversity in capturing the human spirit.

For more insights or to participate, photographers are encouraged to visit the competition’s official website.