Nothing, a company recognized for its innovative tech products with transparent design, has taken a bold step into the fashion world with the launch of its debut clothing collection, aptly named "Nothing Apparel."
Introducing Nothing Apparel.
— Nothing (@nothing) October 12, 2023
A uniform for the designers, engineers. The creators. Anybody that wants to make something new happen. Inspired by our hardware, classic factory wear and our unmistakable visual identity, this is Nothing’s design ethos in textile form.
See it first… pic.twitter.com/eCG1gt9pRZ
This new venture is described as a uniform for designers and engineers, reflecting Nothing's unique design philosophy, blending hardware aesthetics with classic factory workwear and the brand's unmistakable visual identity.
Nothing Apparel includes a diverse range of clothing and accessories, designed with an emphasis on quality and endurance. From caps to coats, backpacks, trousers, and more, this collection is set to become a staple for those who appreciate both style and substance.
The Internet Protocol
The official launch event took place at Dover Street Market in London on October 12, with a limited selection available for in-store purchase until October 15. A broader range of pieces will be released through limited online drops and at the Nothing Store Soho in London in the near future.
