The challenge of battling nicotine addiction among youth is a pressing issue within Colorado’s communities. At the heart of this challenge is Kyle Wimmer, a devoted teacher at Mountain Ranch High School in Adams County. Witnessing firsthand the widespread use of vapes and nicotine products among his students, Wimmer has made it his mission to engage and support them in breaking free from addiction.

The Phoenix Club’s Noble Cause

Wimmer’s initiative, The Phoenix Club, offers a sanctuary for students eager to quit nicotine and other addictive behaviors. Here, participants find a culture of nonjudgment and collective support. “It’s difficult to reach them in terms of telling them ‘Don’t do this,’” Wimmer admits, but his efforts have not gone unnoticed. His approach has led to the collection of over 700 vapes in the past three years, clearly indicating the success of his advocacy.

Four Twenty Fours: A Commitment to Sobriety

To further amplify his efforts, Wimmer introduced the concept of Four Twenty Fours, encouraging individuals to remain sober for a 24-hour period as a step toward overcoming addiction. This initiative serves as a vital reminder of the importance of abstaining and the potential for personal change.

Facing the Flavored Battle

It’s an uphill battle, given the increasing variety of enticing flavors and designs in the vaping market. A 2023 study in Jefferson County revealed that over 9% of high school students admitted to using vapes or nicotine products, with more than half expressing a desire to quit. Wimmer vehemently argues, “There’s no way they are targeting adults with this, with these flavors and these colors.”

Jefferson County’s Novel Approach

Recognizing the gravity of the situation, Jefferson County Public Health launched a groundbreaking initiative dedicated to supporting young adults in their quit journey. Starting in June, this program targets individuals aged 12-21 and provides free or low-cost Nicotine Replacement Therapy, including patches, gums, or lozenges, coupled with indispensable one-on-one counseling support. This became possible thanks to a grant funding the program for its initial year.

Beyond Cold Turkey

Eleanor Pullan, a key player from the county health department, emphasized the importance of combining medication and behavioral support, stating, “You can double your chances if you pair it with medication and behavioral support.” The program’s goal is to create a long-term solution for youths hesitating on where to start and how to quit.

A Model for the Future

Wimmer regards the Jefferson County program as a model for others to follow. “It’s going to be vital,” he confessed, with appreciation knowing that similar efforts are emerging, sharing hope and action across communities.

As stated in CBS News, these innovative programs could potentially redefine nicotine addiction recovery by putting young people’s well-being at the core.