During the highly-anticipated event on September 12, Apple introduced its latest smartphone lineup, including the iPhone 15, iPhone 15 Plus, iPhone 15 Pro, and iPhone 15 Pro Max. These devices bring several significant changes, including the adoption of USB-C and the removal of the notch.
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iPhone 15 and iPhone 15 Plus
The base models, iPhone 15 and iPhone 15 Plus, showcase a unified camera module on the rear, seamlessly integrated into a matte-textured glass back. The device's edges have been slightly contoured for enhanced comfort. While the external design remains largely similar to the previous generation, the company introduced new color options.
Both models feature OLED displays, with screen sizes of 6.1 and 6.7 inches, respectively, boasting a brightness of up to 2000 nits and protected by Ceramic Shield.
The primary camera on these smartphones is a 48-megapixel shooter featuring a new 24MP default for super-high-resolution photos, a new 2x Telephoto option, and next-generation portraits.
The smartphones are powered by the Apple A16 Bionic processors. Notably, they now feature USB-C for charging and data transfer. Apple promises all-day battery life for these models.
The starting price for the iPhone 15 is $799, while the iPhone 15 Plus starts at $899.
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iPhone 15 Pro and iPhone 15 Pro Max
The Pro models introduce the A17 Pro chip, aimed at delivering a superior gaming experience.
Introducing iPhone 15 Pro and iPhone 15 Pro Max. Featuring a whole new level of performance with the A17 Pro chip. A more versatile, more advanced Pro camera system. And an aerospace-grade titanium design for our lightest, most powerful Pro models ever.
— Apple (@Apple) September 14, 2023
These flagships feature titanium bodies, making them thinner and lighter. The screens, measuring 6.1 and 6.7 inches, incorporate Super Retina XDR, ProMotion, and Always-on display technologies.
In a notable departure, an Action Button replaces the traditional ringer switch on the left side of the iPhone Pro, allowing users to customize its functionality.
Photography enthusiasts will appreciate the new 48-megapixel main sensor, offering better low-light performance and AI-enhanced photography. Additionally, the Pro models enable capturing ProRAW photos without compression. Both Pro models also introduce optical zoom capabilities.
The iPhone 15 Pro starts at $999, while the iPhone 15 Pro Max begins at $1,199, with availability starting on September 22.
